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Voice automated solutions are often viewed as a means to save direct labor costs, but Verascape can demonstrate dozens of ways to employ our solutions to drive additional revenue through our unique use of voice automation and data. When it comes to revenue generation ideas, Verascape has experienced direct marketers who can strategize with you on creative ways to use voice automated solutions to maximize revenue opportunities from every customer / caller touch point
Here are a couple of Verascape revenue generations examples:
Verascape’s Live Decisions enables real-time, pre-screen profiles of caller value: past purchase history, credit worthiness, or any of hundreds of other measures are employed real-time so our customers can optimize call processing.
As Verascape captures the caller’s profile, we can signal the selling agent in the call center with regards to the highest probability up sell / cross sell items for that particular caller. Or, in the case of a call that’s already fully automated, Verascape can append the most appropriate up sell / cross sell script to the transaction. The key value proposition is that every call touch point is an opportunity to make a relevant offer to the customer, which invariably will result in average order size lift.
Many of Verascape’s customers offer third party products and services as part of their up sell / cross sell process. An extension to Live Decisions Hot Line Offers is a targeted third-party offer based on the caller’s real-time valuation captured by Verascape.
A catalog request from a prospective customer represents a unique opportunity for on-the-spot customer bonding. The value of fulfilling a catalog or collateral request accurately and efficiently is well understood – so why not carry this one-time, unique interaction a step further. As Verascape is capturing the callers name / address information for fulfillment purposes, we can instantly determine the credit worthiness (as defined by our customer) of the requestor. If the caller fits our customer’s financial criteria, Verascape can present a professional and high quality offer of credit to the caller (perhaps with a first purchase discount). This is a unique opportunity to capture a requestor and turn them into a customer at their initial touch point with you company!
One of the most common challenges with up sells is actually getting your agents to consistently make the presentation. Some selling agents are simply better than others when it comes to presenting an up sell. That’s understandable, but each missed up sell has an opportunity cost attached to it.
A Verascape voice automated up sell can easily be appended to the call center agent process. A seamless transfer from the agent to Verascape for post order up selling ensures every caller is presented with an additional revenue opportunity. Verascape is expert at establishing a script and call flow that is perfectly natural in flow from the agent to Verascape. And, when your customer accepts the up sell, Verascape can append the order in real-time, and provide the customer with an updated total amount due.
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